Executive Summary

Nigeria's internet landscape is facing a paradox as rising costs and declining value impact millions of users and businesses. Despite increased internet adoption, Nigerians are paying more for poorer quality services, raising concerns about digital growth. Data from the Nigerian Communications Commission (NCC) shows skyrocketing data demand, but affordability and service quality remain challenges. The average price of 1GB of data more than doubled from N287.5 in 2023 to roughly N637.5 in 2025, with consumers like Moyinoluwa Azeez expressing frustration over the cost versus value. Gbenga Adebayo, chairman of ALTON, attributes the issues to structural inefficiencies and advocates for tariff adjustments to sustain network investment.

Key Takeaways
  • Nigerians face rising internet costs and declining service quality, hindering digital access and economic opportunities.

What Is Driving The Story?

  • Structural inefficiencies.
  • Increased data demand.
  • Advocacy for tariff adjustments.

How Different Groups Frame This Story

Cost vs. Value
-45%
Nigerians are paying significantly more for internet service that offers less value than before.
"Context analysis extracted from overarching sources regarding Cost vs. Value focuses."BusinessDay NG

What This Means for Nigeria & West Africa

💸
stakes
Increased Data Costs
Rising data costs disproportionately affect low-income individuals and small businesses, limiting their access to online resources and opportunities.
⚖️
legal_risk
Regulatory Scrutiny
The NCC faces increased scrutiny to address concerns about rising costs and declining service quality, potentially leading to regulatory changes.
🔄
power_shift
Telecom Influence
Telecom companies, through ALTON, are pushing for tariff adjustments, potentially shifting power dynamics in pricing strategies and consumer burden.

What the Original Sources Say

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